(Don't Let Your Competitors Figure This Out First)
A FREE, 5-day email course breaking down the 5 mistakes
real estate brokers make with story—and the simple frameworks
to retain top talent, differentiate your brokerage,
& win premium listings
without racing to the bottom.
Just five practical emails with frameworks you can use immediately. Unsubscribe anytime (but you won't want to)
1. Understands the neuroscience behind why stories build trust—and how to leverage that to win listings and keep agents.
2. Builds no-fluff frameworks that help cut agent turnover in half, win $2M+ listings without lowering commissions, build brands clients remember and agents stay loyal to.
3. Shows story isn't just marketing hype -- it's how winning brokerages keep top agents and dominate markets.

Here's a sneak peek of everything you're going to learn inside this email course:
Day #1. You Think "Story" Means Telling Your Own Story. You lose listings to brokers with "better vibes" - because they told the client's story. You told yours.Day #2. You Use The Same Stories Everyone Else Uses. Clients choose whoever charges less - your story didn't give them a better reason.Day #3. You Only Use Story For Clients, Not For Your Team. Top performers get poached by competitors - other brokerages offer the same split plus a sense of purpose you never provided.Day #4. You Make Story Too Hard, So You Never Use It. You think "story doesn't work" when the truth is you never tried - gave up before you started, then blamed the tool instead of the implementation.Day #5. You Treat Story Like A One-Month Campaign. You think "story doesn't work in real estate" - but you never gave it time to work, you just expected instant results.
Hooray! The first lesson of The Story-Driven Broker Blueprint: is on its way to your inbox.
Within the next minute or two, you're going to get an email from me (Michael Norris).This email contains instructions to get started with our The Story-Driven Broker's Blueprint so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know—I'll be happy to help! :-)Now go and check your inbox!
P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)